Leonarda Tardi di Mazzara Calogero, Via Giovanni Boccaccio, 25 91020 SALAPARUTA (TP) P.Iva 02686220811
Leonarda Tardi © 2024
Welcome to the New Era of Leonarda Tardi
We are thrilled to share with you a transformation that marks a new chapter for Leonarda Tardi. After years of dedication and passion, it was time to look to the future and give our brand a fresh new identity.
Why a New Logo and Brand?
Every evolution stems from a deep desire: to grow, innovate, and continue telling an authentic story. This change is not just aesthetic; it is a reflection of who we are today and where we want to go.
The new logo has been designed to capture the essence of Leonarda Tardi: tradition, quality, and a modern vision that looks ahead to tomorrow.
What Does This Change Represent?
- Modernity: a fresh, minimalist design that communicates elegance and simplicity.
- Identity: we have preserved the heart of our brand but made it clearer, stronger, and more recognizable.
- Passion: our commitment to providing you with the best remains unchanged, now with a style that represents us even better.
A New Brand, the Same Passion
Even though our appearance has changed, our values remain steadfast. We will continue to prioritize quality, creativity, and customer satisfaction, just as we always have.
We’ve dedicated this section of our website to taking you behind the scenes of our creative journey: from the initial concept to the final result. We’re excited to hear your feedback on this new look and can’t wait to share our future with you.
Leonarda Tardi: Tradition Evolving.
Salitano: The First Bottle of a New Era
The Salitano bottle, with its new label, represents the first step towards a renewed vision of Leonarda Tardi. Every element has been carefully designed to merge tradition and modernity, creating a visual identity that celebrates our land and our history.
A Label that Speaks of Land and Passion
- The name "Salitano" stands out with elegance and simplicity, immediately capturing attention. Salitano" refers to the residents of Salaparuta. The chosen typeface conveys sophistication and contemporaneity.
- The central image is an aerial photo of the vineyards' location, with colors and textures that evoke the Sicilian land: a combination of gold, copper, and brown that celebrates the vineyards, sunlight, and the richness of our landscape.
- The designation “Salaparuta DOC” underscores the importance of origins while guaranteeing quality and authenticity.
Details that Make the Difference
- The natural paper background of the label reflects our commitment to a sustainable and authentic style.
- The Leonarda Tardi logo is proudly displayed, reaffirming our identity and the tradition that accompanies every bottle.
- The copper-colored cap, harmonizing with the label’s details, adds a sophisticated touch and evokes the warmth of the Mediterranean.
Salitano: The First Step Towards the Future
With this bottle, we inaugurate a new chapter in our story. Salitano is not just a wine, but a symbol of our connection to the land and our constant pursuit of excellence. It is the result of a visual and value-driven revolution, and we can't wait to share it with you.